2022's Biggest Beauty Trends

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Staying up to date with all of the latest beauty trends can be a tough gig. We’re almost halfway through 2022 and there’s lots to talk about! So, let’s jump into the big trends that are defining the beauty industry! 

The Y2K obsession 

Yep, it seems like we’re all obsessed with the year 2000 and all of the space buns, nail decals, tattoo transfers, face gems, body shimmer, colourful eyeshadow and butterfly hair clips that this era brings. Think Euphoria and Oliva Rodrigo’s Sour album cover.

Tip to be one with the Y2K obsession:

Try jumping on the online thrifting platform Depop to pick up some vintage goods next time you need a new look. 

The no-makeup makeup look 

Finally! A trend that relies on my lack of motivation to put on a full face of makeup every day! The no-makeup makeup look is having a moment, and we are here for it. The goal here is to have a base that has minimal coverage and a dewy, glowing finish. An effortlessly flawless look, if you will. 

Tip to get the no-makeup makeup look:

Try combining our Natural Face Moisturiser with your foundation to even out your complexion with an added luminous glow. 

Blurring categories 

Is it skincare, or is it makeup? Introducing, the era of makeup and skincare hybrids. This year, we’ve seen lots of innovation with products that deliver all of the coverage of your favourite foundation all while providing active skin benefits.

Tip to help blurring the categories:

Look for hybrid products to help you simplify your beauty routine and cut down on the number of products on your shelf. 

Edible beauty 

Snacking… but make it good for the skin. This year we’ve seen companies redefining what it means to be a ‘healthy snack’ with products like Collagen Bites. These functional beauty snacks are formulated with ingredients that are clinically proven to improve the health of your skin, so happy snacking your way to glowing skin!


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